S2 E12: Why Mindset is the Key to Entrepreneurial Success

In today’s episode, we’re diving into the game-changing power of mindset for entrepreneurs. Your mindset can be the difference between thriving in business or staying stuck. If you're ready to unlock your full potential, this episode is for you!

📌 What You’ll Learn:
1️⃣ How your mindset shapes your reality
2️⃣ The science behind mindset and success (hello, neuroplasticity!)
3️⃣ Common mindset traps like perfectionism, fear of failure, and comparison—and how to overcome them

💡 Actionable Tip: Identify one limiting belief you’re holding onto, reframe it, and take your first step toward a growth-oriented mindset.

✨ Special Highlights:

• Real-life examples of scarcity vs. abundance thinking
• The importance of "done is better than perfect" for entrepreneurs
• A powerful coaching moment from my experience with Rachel Rodgers (author of We Should All Be Millionaires)

🔗 Links & Resources Mentioned:

• Blog posts on mindset and manifestation
• Carol Dweck’s work on growth vs. fixed mindsets
• My YouTube deep dive on mindset science 
• Episode #1 of The Positive Voice Podcast on the science behind a positive mindset

💬 Let’s Connect:
If you found value in this episode, please like, comment, and share it with a friend who needs to hear this! Don’t forget to subscribe and hit the notification bell so you never miss an episode.

#MindsetMatters #EntrepreneurialSuccess #GrowthMindset #ThePositiveVoicePodcast

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Chapters

• 0:00 Introduction: The Power of Mindset
• 1:00 Episode Overview
• 1:34 Mindset Shapes Your Reality
• 2:29 Scarcity vs. Abundance Mindset
• 4:21 Actionable Tips for Shifting Mindset
• 4:43 The Science Behind Mindset
• 5:42 Real-Life Examples and Personal Insights
• 9:16 Mindset Traps to Avoid
• 13:38 Conclusion and Final Thoughts

Transcript

 Did you know that mindset often outweighs skillset when it comes to entrepreneurial success? That's right. You can have all the tools, strategies, and resources, but if your mindset isn't in the right place, you'll struggle to unlock your full potential. Today, we are talking about why mindset is the ultimate game changer for entrepreneurs.

Welcome to the Positive Voice podcast, friends. I'm your host, Coach Chef Kim. What you can expect in today's episode are three main points. First, we're going to focus on how your mindset shapes your reality. Second, we will focus on how the science behind mindset and success work. And then lastly, we will talk about common pitfalls that you should avoid if you want to thrive in business.

By the end of this episode, you will have practical takeaways to start shifting your mindset immediately. Now, let me ask you a question. What's the story you're telling yourself about why you're not where you want to be? Is it really your circumstances or could it be your mindset? Let's start with the idea that your mindset shapes your reality.

This concept is powerful, yet often overlooked. Your beliefs and thoughts act like a filter. They determine how you see challenges, opportunities, and even yourself. If you believe you're stuck, you'll notice every reason to stop. If you believe you can grow, your brain will start finding solutions and opportunities.

When I was in school, working on a master's degree in transformational leadership and coaching, one of the things that we studied a lot was the idea of the science behind manifestation and how your mindset plays an important and integral part in that. I have Several blog posts already published and written from years ago about what this looks like.

For the average person. And those are going to be things that will be linked in the show notes for you. But for this to see if I can make it make sense for you, let me give you an example. If you launch a new product and no one buys it, you have two ways to look at that. If you are aligned with a scarcity mindset, you will think or say things like, I failed.

My launch was a failure. I'm not cut out to do this. See, I knew I shouldn't have gotten my hopes up. It's always the same thing, all of which are true if your lived reality is a scarcity mindset. However, the second option is if you think like those of us who are living in alignment with abundance, we would say things like, I had a 0 launch.

Let me review what I did or didn't do and how I can improve next time. For example, did you post and go? Did you send one email when you should have sent three to five very well thought out emails on a pre planned email sequence? Did you personally contact the people in your inner circle and let them know that you launched something new and ask for their support?

You will ask yourself questions like, how can I show up better for myself and my business in the future? The first step of launching was a success. You launched it. Now you can begin to craft a message around this incredible offer that you know will help move people forward in their lives. Do you hear the difference between the scarcity thinking and the abundance thinking?

This is also known as having a growth versus a fixed mindset and I'll definitely link down in the show notes with some information to Carol Dweck who is the person who Really dug into the difference between a growth and a fixed mindset I'm also going to be doing a deep dive on this subject on my new youtube channel also link below I would love for you to check that out if you are someone who wants to understand the science behind Why some people are successful and others are not or if you want to understand growth Mindset versus victim mindset, or how to rewire your brain.

This is going to be a video that you will want to check out. If I could give you an actionable tip this week, I challenge you to identify one limiting belief that you're holding on to, write it down and then reframe it into a growth oriented statement. For example I'm bad at marketing. Take that thought and turn it into, I'm learning to improve my marketing skills with each project.

Small shifts like this can create massive results. Now that we understand the power of mindset, let's dive into the science behind why it matters. Your brain is wired to adapt. This is called neuroplasticity. This means that the thoughts you repeat and the habits you practice actually rewire your brain.

The very first episode of the Positive Voice podcast deep dives into the science. science behind adjusting your mindset. So if you want to know more about this, definitely go check out the very first podcast I ever did for the Positive Voice, where I'm talking about the science of all of this. It's why someone with a growth mindset can develop resilience and creativity, even in the face of stress.

So if I could break this down for you, a growth mindset activates parts of the brain associated with problem solving and innovation. It's like giving your brain permission to figure things out. On the other hand, a fixed mindset triggers fears and doubt, shutting down opportunities before they even begin.

So let me give you this based on something that happened recently. Okay. So I worked with a client who was struggling with pricing their services. They believe that nobody would pay this much. That's the mindset that led to constant undercharging and burnout. We worked on shifting that thought to the right clients will see the value in what I offer.

Once they made that shift, they landed their biggest client within a month at their new full price. If I could just pull back the veil on what's happening in my life right now, and give you a little insight into something that happened to me. As many of I am currently in the Hello7 coaching certification program, which is, It's a coach certification program by Rachel Rodgers, the author of We Should All Be Millionaires.

And I had the opportunity, the fortunate opportunity to be coached, hot seat coached by Rachel Rodgers very recently. And I gave her my plan. I told her what it was. You guys can already tell, you already know I have a growth mindset, but let me tell you what she told me. And I didn't realize. Prior to this, that I did not have a growth mindset about the way I view my audience.

The same way I coached a client through struggling with their prices, I had a limiting belief that I was going to be talking to a very small amount of people with a new offer that I felt called to produce. And the thing that she said to me was, not only do you need to release it, but you have limited who you think is going to buy it.

And She said, I don't know a person working in the industry who has not been silently suffering physically, mentally, emotionally, financially. And this plan that you just laid out is something that people are going to want. It is something that people need for this very specific industry. In my mind, when I said this this thing that I'm preparing to release at the top of 2025, I had limited the people who I thought would be interested in it.

And she said, you're doing yourself a disservice. I think that your audience is much bigger than you think it is. And because of that, not only is it going to be successful, you're going to have to start a wait list. And normally when I coach other people, I tell them not to take notes. Because then they're not present in the moment and while I was coaching with her I stopped taking notes so that I could be present in the moment and so that I could hear what she was offering me Because she's doing what I want to do She's already where I want to be and so if I'm investing in myself and investing in my business and investing in my services to be able to do these things, then I need to be able to be fully present when these opportunities present themselves.

And so she gave me a three month marketing plan for this new product that I'm going to be releasing. She told me to release it today. But if I had kept the fixed mindset that I didn't even realize I had, that my audience was only X amount of people, then we really would've had a problem.

And what I want you to take away from this is that think about something you've been avoiding, whether it's raising your prices. Showing up online or pitching a big idea, reframe it with curiosity. Instead of thinking, I can't, ask yourself, what would happen if I tried? Your brain will begin looking for possibilities instead of excuses.

Now, before we move on to our last point, if you know someone that can benefit from hearing this podcast episode, do me a favor, hit that share button and send it to them right now. All right, so let's jump into our last point. point. Let's talk about the mindset traps that hold entrepreneurs back and how you can avoid them.

So one of the biggest traps is perfectionism. And as a Virgo, if the idea that everything has to be flawless before you move forward is one of the biggest mindset traps that an entrepreneur can have. The truth is done is better than perfect. You can always refine as you go, but you cannot refine what does not exist.

I'ma say that one more time for the people in the back. Done is better than perfect. You can always refine as you go, but you cannot refine what does not exist. Pitfall number two, a fear of failure. Another common trap is the fear of failure. It is probably the number one thing that people tell me when they come into coaching with me.

And I ask what is holding you back? And people are like, I'm afraid I'll fail. And I'm like what if you don't, right? What if this does succeed? Have you sat with that thought? Have you imagined and visualized and allowed yourself to come into the feeling of success with this thing?

And most people have not. And I like to think of failure as feedback, right? It's not the end of the road. It's a sign pointing you toward what needs to change, what needs to change. And sometimes we have big ideas and they're just not in season. They're just not in season. One of the things that I did during the pandemic was I recorded a lot of classes, right?

I took that as my opportunity while we were all on lockdown. I took that as my opportunity to record a lot of classes. And I recorded what I wanted to record. I didn't do, I didn't really do any market research on it. I recorded the things I wanted to record, things I thought people would need. And what I discovered was it wasn't necessarily, it wasn't that my products weren't great, my products were wonderful.

It was that I launched them at the wrong time. I launched them in the wrong season. I launched a photography course and three or four people. Signed up for the photography course. And I couldn't understand why people didn't understand that they needed to take better pictures in order to raise their prices.

There is absolute proof behind the fact that if you have beautiful photos of your product, people will buy them and they will pay a higher price. And I couldn't understand why people did not want to buy this class. When I released it, I re released the class. A year later and almost a hundred people bought it.

Just because you launch something and you have a zero dollar launch or a very minimal launch when you first release it That does not mean that the thing isn't going to be profitable or successful later in life It doesn't mean that at all So I would encourage you to release the thing, build the thing.

If you feel it in your heart, build the thing and release it. It's not the end of the road. It's a sign that it's pointing you towards what needs to change. Do not use failure as a setback. Use failure as feedback. Lastly, The comparison track. Okay, looking at someone else's journey and feeling like you're behind is flawed because you don't know what those people had to go through to get to where they are, right?

This, someone else's success doesn't take away from yours. Focus on your unique path and your unique audience and show up and serve them. Whether it's one person, three people, 300 people, 3, 000 people, it doesn't matter. One of the things that I tell my clients all the time It doesn't matter about the size of your audience.

I want you to treat it as though you're in a room full of people. If you're in a room with one person, you're going to have an intimate conversation. If you're in a room with three people, you're going to have an intimate and engaged conversation. If you're in the room with 300 people, you are still going to talk to them like it's one or three people in the room.

If there's 3, 000 people in the room, you are still going to have that conversation. The difference is that there are going to be people who are attached to your yes. They are attached to your message. So it doesn't matter if it's a one on one conversation or a one to many conversation. Whoever needs to hear what your message is, they're going to hear it.

And you can't compare where you are to where someone else is. There are other people assigned to other people's yes. And there are people assigned to your yes. And if you don't take the time to do the things you need to do, then that means those people assigned to your yes Never get the thing that they need to get.

So my tip for you would be to notice if any of these three pitfalls show up, pause, acknowledge them, and then redirect your focus towards progress, not perfection. Friends we have spent some time together today. Today we covered why mindset is the key to entrepreneurial success. We learned about the steps we learned about what shapes your mindset, what makes it a reality.

If you think negative things, that is true. Whatever negative happens, it is true. If you think positive things, whatever positive things happens, also true. Your reality is going to be shaped by the way your mindset is going. Secondly, we explored the science behind mindset. And then lastly, we uncovered common pitfalls to avoid like perfectionism, fear of failure, and the comparison trap.

Remember friends, success isn't just about what you do, it's about how you think. When you shift your mindset, you shift your reality. As I always say, change your mindset, change your business. If you want to dive deeper into the mindset conversation, check out my upcoming YouTube video episode, Understanding the Power of Mindset.

I'll make sure I link that in our show notes. And don't forget to share one mindset shift you're committing to this week and tag me on social media. If you are looking for community and you want to take this a step further, I would encourage you to come and join us in the shift. You can just go to coachchefkim.

com backslash shift. And this is my first video. Free community where we keep this conversation going. Thank you so much for tuning into the positive voice podcast until next time. Keep showing up, keep believing and keep learning.